---
title: "Testimonial Zeljko Bosnjak, Digital Marketing Manager - Philip Morris International"
description: "SEO SEO Services for International Tobacco Company Enterprise-level SEO strategy for global consumer goods corporation Client: Philip Morris International Industry: Tobacco / Consumer Goods Timeline:..."
url: "https://seo-audits.com/testimonials/testimonial-zeljko-bosnjak-digital-marketing-manager-philip-morris-international"
published: "2026-01-21T12:29:32+01:00"
modified: "2026-01-21T13:15:53+01:00"
type: acme_testimonial
schema: WebPage
language: en-US
site_name: SEO Audits by Four Dots
---

# Testimonial Zeljko Bosnjak, Digital Marketing Manager - Philip Morris International

Verified Review on Clutch.co

5.0

Quality

4.5

Schedule

5.0

Cost

5.0

Willing to Refer

Four Dots is working with an international tobacco company on SEO activities. They completed website audits and link building optimization. Reportz, a tool they developed, is used for analytics and stats.

Four Dots’s work has brought great results so far with increases in traffic and site performance. Thanks to project management and communication tools, the team communicates effectively. They stand out as a company because of their expertise and pricing.

Their proactive approach and above all expertise in SEO industry were impressive.

ZB

Zeljko Bosnjak

Digital Marketing Manager, Philip Morris International

## About the Client

Philip Morris International is one of the world’s largest tobacco companies, with operations in over 180 countries. The Digital Marketing Manager is responsible for overall digital strategy for the South-East European region.

## The Challenge

The client needed to increase website visits by 30%, improve presence across all major search engines, and enhance overall UX/UI to better serve their regional audience.

Operating at enterprise scale with strict regulatory requirements meant they needed a partner with both technical expertise and understanding of corporate processes.

## Why They Chose Four Dots

Four Dots was selected through a competitive bidding process. Their combination of technical expertise, reasonable pricing, and proactive approach to SEO set them apart from other regional agencies.

## What We Delivered

- Strategic link building campaigns
- On-page optimization across all properties
- Comprehensive audit every 2 months
- UX audit every 6 months
- Reportz implementation for real-time analytics

## Team Composition

3 dedicated team members worked on this project:

Account Manager

Senior SEO Manager

Analytics Specialist

### Results Achieved

Significant ↑

Increase in Visits

Improved

Website Performance

Long-term

Partnership Established

## What Impressed Them Most

Their proactive approach and above all expertise in SEO industry were impressive. It’s very difficult to find good SEO agency in this part of Europe with reasonable prices.

Area for Growth

Should be more aggressive when client is not right.

### Enterprise SEO Needs?

Let’s discuss how we can help your enterprise achieve its digital marketing goals with proven SEO strategies.

[Get Your Free Consultation](/contact)

TZ

Testimonial Zeljko Bosnjak

Digital Marketing Manager – Philip Morris International

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*Source: [https://seo-audits.com/testimonials/testimonial-zeljko-bosnjak-digital-marketing-manager-philip-morris-international](https://seo-audits.com/testimonials/testimonial-zeljko-bosnjak-digital-marketing-manager-philip-morris-international)*
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